The countdown is on for Mancunians as Primark reveals its first-ever standalone Home store in Great Britain will open to the public on 29th August at Manchester’s Trafford Palazzo.
Spanning two floors and nearly 12,000 sq ft, the new store is set to be a game-changer for interior design enthusiasts, with a vast range of homeware and lifestyle picks available to shop in-store.
Primark Home combines style, comfort and value, with an expanded interiors range to help make a house a home. As well as the affordable essentials like cotton bedding and towels, shoppers will be able to keep up with all the latest homeware trends.
The new store, which follows the debut of the standalone Primark Home concept in Belfast earlier this year, will also feature Primark’s elevated Edit collection, including chic tableware, plush towels and luxury home fragrances. Meanwhile, a dedicated Travel Shop will help customers get holiday-ready all year round with a range of stylish and practical travel essentials.
Ceara Doyle, Store Manager at Primark Trafford Palazzo said: “It’s incredibly exciting to be bringing the Primark Home concept to Trafford and I know there’s already lots of anticipation on the ground for opening day. We’re always looking for ways to elevate the in-store experience, and we hope customers will love having a dedicated space to shop their homeware favourites, with even more choice of affordable, quality products to help make a house a home. We’re busy working behind the scenes to bring the new space to life, alongside a refresh of our main Trafford store, and we can’t wait to welcome shoppers through the doors next month.”
Mark Whittaker, Managing Director at Peel Retail and Leisure, said: “We couldn’t be prouder to be launching the first Primark Home store in Great Britain right here at Trafford Palazzo. The opening is another key development in the evolution of Trafford Palazzo, as we continue to deliver a unique blend of experiential shopping and entertainment in the heart of TraffordCity, the UK’s foremost retail and leisure destination. Primark Home will offer something for everyone from stylish, affordable essentials for students, to great finds for families refreshing their spaces. It’s set to be a major draw for our visitors and a perfect fit for our growing retail and leisure offering.”
Primark Home at Trafford Palazzo complements existing Primark stores across Greater Manchester, including those in Trafford Palazzo, Manchester Market Street, Oldham, Bolton, Bury and Wigan.
Primark recently revealed it’s giving its Manchester Market Street flagship a fresh new look, including a new performance wear area, a refresh of its RAWR beauty studio and the launch of Primark’s exciting new pre-loved offer, with works expected to be completed by September.
While the standalone Home offering will bring a brand-new shopping experience, shoppers can continue to enjoy the breadth of Primark’s ranges in its main Trafford Palazzo store, located just moments away.
And for those looking to shop closer to home, customers can explore a selection of homeware favourites in their local store or via Click & Collect, now available in all stores across Great Britain.
